An eyeliner that copes with whatever you throw at it, Urban Decay’s 24/7 Glide-On Eye Pencil is undefeated when it comes to staying power. Upgrading your gaze with a spectrum...
Ensuring your base is on lockdown, Urban Decay’s All Nighter Face Primer behaves like a magnet for make up – keeping your masterpiece freshly applied until you decide otherwise… Extending your make...
Want a product that works just as hard (if not harder!) than you do? Look no further… Urban Decay’s fan-favourite All Nighter Ultra Matte Setting Spray has serious staying power (up to...
For complete waterproof coverage and a flawless matte finish, Urban Decay’s All Nighter Water Proof Concealer is second to none. Expect 24 hours of imperfection camouflage! The ultimate fail-safe formula...
Locking in your look with 11-hour, waterproof hold, this All Nighter Setting Powder blurs the look of pores and imperfections for soft-focus, matte finish. The ultimate fail-safe formula for when...
Want to fake a two week holiday from the comfort of your own home? Let us introduce you to Urban Decay's Beached Bronzer. Dust this silky powder on your face...
Renowned for their truly iconic eyeshadow palettes, Urban Decay's Born To Run Eyeshadow Palette is an -all-in-one palette perfect for taking on your travels to create an array of looks....
Introducing Brow Blade Doubled-Ended Ink Stain and Waterproof Pencil, a double-ended ink stain and waterproof pencil that gives you definition and precision in one easy-to-use product. Tired of thin, sparse...
Introducing Urban Decay's Brow Finish Setting Brow Gel - think of it as {All Nighter Setting Spray} for your brow - you're welcome! Tired of looking in the mirror to...
Want your brow product to live up to its claims? Let us introduce you to Urban Decay's Double Down Brow Putty. An innovative putty-to-powder formula, this smudge-proof product lasts up...
If your eyeshadow tends to crease, cake or migrate then call off the search for the ultimate primer: Urban Decay’s Eyeshadow Primer Potion has near mythical skills when it comes to ensuring...
Your foundation’s partner-in-looking-foiiiiine, this Flat Optical Blurring Foundation Brush elevates your base to flawless, new levels. The only tool you need to perfect a seamless finish, this densely packed, domed...
Drifting across your lips with a streak of highly-pigmented colour, this Glide-On Lip Pencil delivers long-lasting, waterproof definition that can trace your shape or fill your lips for a smooth,...
Living up to its name, this Hi-Fi Lip Gloss bestows a high-shine, ultra-striking veil of colour that lends a fuller-looking effect to your lips. Saturated with vitamin E and peppermint...
Missing your brow lady? Let us introduce you to Urban Decay's Inked Brow, a longwear brow gel with a vegan formula that creates sculpted arches for up to 60 hours!...
These shades look insanely flattering on any skin tone, and talk about HOT. We’re currently obsessed with En Fuego, a matte red, which looks amazing in the crease or on...
What it is:A palette with a sexy vibe that’s more tart than sweet, with 12 all-new shades ranging from ivory and rose gold to black cherry. What it does:Every shade in...
These shades look insanely flattering on any skin tone, and talk about HOT. We’re currently obsessed with En Fuego, a matte red, which looks amazing in the crease or on...
A buzzed-about eyeshadow palette with 12 golden neutrals for creating a swarm of looks, from bright and sunny to dangerously seductive after dark.With classic golds, warm ambers, and rich chocolate...
Fanning the flames of our Urban Decay devotion, this pocket-sized variation of the sweltering Naked Heat Eyeshadow Palette promises you most smoky smoulder yet. Holding six ultra-rich shades in velvety...
What it is:A reinvention of the original Naked Palette, featuring 11 all-new shades—and the return of one cult-favorite—that redefine neutrals. Ingredient Callouts:Free of sulfates SLS and SLES, parabens, and phthalates. This...
A Cult Beauty exclusive, the Naked Ultra Violet Palette is here to upgrade every gaze with a cool purple haze. Uniting the signature, nearly-bare neutrals with colour-pop lavender, lilac and...
When UD junkies cried out for a palette of matte neutrals, Naked Basics delivered—and left them begging for MORE shades. (And we couldn’t deny them!) Cooler in tone than the original,...
Ever wondered how to create a flawless skin look? Well, Urban Decay's Pro Optical Blurring Brush might help you out... The ultimate beauty tool, this brush is like several tools...
Want a flawless make up finish? Instantly blur and smooth with Urban Decay's Optical Illusion Complexion Primer for the perfect make up base. Like the name suggests, Optical Illusion Complexion...
Dial up the drama with Urban Decay’s ultra high-voltage Perversion Mascara – a game-changing creamy, conditioning blend with a glossy black finish for show-stopping lashes. Lengthening, lifting and volumising with...