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Struggling with brassy blonde or dull grey hair? Developed by legendary ‘Hair Doctor’, Philip Kingsley, this shampoo will change everything… Violet in colour, it brightens blonde and grey hair after just one use, making even the most lacklustre locks significantly more vibrant and shiny. The fabulous formula features optical brighteners and violet hues, reducing the appearance of any discolouration and well as imparting light-reflecting shine – and all the while gently cleansing your scalp and strands, of course. Great for use in between salon visits, it makes your colour last longer (as well as working on natural hair) without depositing purple tones or staining the hair like some other violet shampoos, making it suitable for everyday use.