Promising firm, smooth skin in 10 days, Algenist’s ELEVATE Advanced Retinol Serum will ‘lift’ both your complexion and your skin care expectations. A new take on renowned age-defying ingredient, retinol, this advanced vegan serum is formulated with an exclusive pure vegan retinol, encapsulated with green algae to preserve its efficacy and allow for it gradual time release. As well as this, a high concentration of Algenist’s patented signature ingredient, alguronic acid, helps to boost the performance of the retinol and support elastin in your skin. In its natural state, alguronic acid is responsible for regenerating and protecting the algae cell; when naturally sourced and sustainably produced by Algenist, it offers incredible age-defying benefits to skin, protecting cells and supporting natural renewal. Gentle enough to use every day and night, this high-performing formula helps to enhance skin’s strength, visibly improves its texture and resistance to gravity and minimises the appearance of fine lines and wrinkles.